Here at Planet Pet Society, sustainability is at the heart of everything we do. We believe we've developed the most efficient and resourceful way to produce deliciously sustainable dog and cat food. We're reducing waste, maximising energy efficiency, and doing what's best for the planet.

We always strive to reduce our environmental impact, such as by offsetting the carbon emissions on our products and embracing new technologies to decrease our energy consumption. We also donate 1% of our gross sales (not just profits) to planet-helping causes as part of the '1% for the planet' movement. We don't believe in greenwashing. We believe in being innovative and progressive to drive change.

Farming meat or alternative proteins is never sustainable. Besides, why would we produce anything new when so much is already going to waste? Like animals themselves, we believe in 'waste not, want not', sniffing out the good bits that humans don’t make the most of, like nutritious organ meats, offcuts and trimmings. We call them Second Chance ingredients.

A Second Chance chicken meal produces 95.7% less CO2 than a chicken breast meal, and 95% less than an insect-based one. On top of this, the upcycled ingredients we use are more nutrient-dense and rich in amino acids, meaning it's a win-win for pets and for the planet.